What Emotions Can Tell You

For most of human history, the emotions have been disparaged because they're so difficult to analyze-they don't come with reasons, justifications, or explanations. (As Nietzsche warned, we are often most ignorant of what is closest to us.) But now, thanks to the tools of modern neuroscience, we can see that emotions have a logic all their own. The jitters of dopamine help keep track of reality, alerting us to all those subtle patterns that we can't consciously detect. The emotional brain is especially useful at helping us make hard decisions. Its massive computational power-its ability to process millions of bits of data in parallel-ensures that you can analyze all the relevant information when assessing alternatives. Mysteries are broken down into manageable chunks, which are then translated into practical feelings.

The reason these emotions are so intelligent is that they've managed to turn mistakes into educational events. You are constantly benefiting from experience, even if you're not consciously aware of the benefits. It doesn't matter if your field of expertise is backgammon or Middle East politics, golf or computer programming: the brain always learns the same way, accumulating wisdom through error.

There are no shortcuts to this painstaking process; becoming an expert just takes time and practice. But once you've developed expertise in a particular area - once you've made the requisite mistakes - it's important to trust your emotions when making decisions in that domain. It is feelings, after all, and not the prefrontal cortex, that capture the wisdom of experience. Those subtle emotions saying shoot down the radar blip, or go all in with pocket kings, or pass to Troy Brown are the output of a brain that has learned how to read a situation. It can parse the world in practical terms, so that you know what needs to be done. When you overanalyze these expert decisions, you end up like the opera star who couldn't sing.

And yet, this doesn't mean the emotional brain should always be trusted. Sometimes it can be impulsive and short-sighted. Sometimes it can be a little too sensitive to patterns, which is why people lose so much money playing slot machines. However, the one thing you should always be doing is considering your emotions, thinking about why you're feeling what you're feeling. In other words, act like the television executive carefully analyzing the reactions of the focus group. Even when you choose to ignore your emotions, they are still a valuable source of input.

Jonah Lehrer
How We Decide